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Event Marketing Enterprises, Inc.
7671 Wilson Ave. SW
Byron Center, MI 49315

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Jim Dreyer's Crew
(616) 540-0958
(616) 901-8133

FOR IMMEDIATE RELEASE (September 4, 2007)

Dreyer's Dire Straits
Jim Dreyer Attempts to Swim 50 Miles Crossing the Straits of Mackinac
 

(St. Ignace, Michigan)  Great Lakes Swimmer Jim Dreyer announced today his plans to swim 50 miles crossing the Straits of Mackinac, in celebration of the Mackinac Bridge’s 50th anniversary. It will take 12 consecutive crossings of the often-turbulent straits that connect lakes Michigan and Huron to log that distance. If successful, he will break the distance record he set for the Straits of Mackinac in 2006 when he swam 40 miles. Dreyer plans to begin and finish his quest at the foot of the Mackinac Bridge in Mackinaw City, Michigan, during the most favorable projected period of weather between September 5th and the 9th. Dreyer’s website (www.SwimJimSwim.org) will announce the starting date and time once it is known.

Dreyer’s personal contribution to the Mackinac Bridge’s 50th anniversary celebration, entitled the Mighty Mac 50/50, will have him swimming in the shadow of the famous landmark completed in 1957 to span the Straits of Mackinac, and connect Michigan’s upper and lower peninsulas. His swim comes on the heels of yesterday’s historic Mighty Mac 50th Anniversary Swim. In that event, Dreyer assembled a team of 50 swimmers to celebrate the Bridge’s golden anniversary by swimming across the 4-mile Straits of Mackinac, in conjunction with the annual Labor Day Bridge Run & Walk. Both events are fundraisers for Mentor Michigan, an umbrella organization to further the mission of nearly 200 member youth-mentoring organizations across the state of Michigan.

“A lot of history is being attempted in celebration of this 50th milestone for the engineering marvel that is the Mackinac Bridge,” Dreyer said. “Prior to 50 swimmers entering the water all at once on Labor Day, there had not been 50 swimmers in history who have crossed the Straits of Mackinac … and of course, no one has ever swum 50 miles here in these currents, as I hope to do.” Dreyer added, “While it’s a thrill to capture a moment in time and be a part of history, the best part is that it is the kids who will lead us for the next 50 years that are really benefiting from all of this!”

Drawing from the experience of last summer’s 40-mile / 50-hour record swim in these straits , Dreyer is mindful that the ever-changing intensity of the cross currents can become overwhelming. After battling a current that was much more powerful than expected for 50 hours, he found himself hospitalized. “I was having heart issues triggered by nutritional miscalculations, I was hypothermic, and I really did a number on my left shoulder. While I believe I will be successful in this attempt to swim 50 miles, I may be a little more relaxed with my ‘never quit’ mantra this one time if the currents get as dangerous as they were last year. I have too much at stake with my Swim to the Seaway event coming up next year.”

In April, Dreyer announced that starting in June of 2008 he will attempt to swim the entire 1300-mile length of the Great Lakes basin between Duluth, Minnesota and Cape Vincent, New York. He will be self-sufficient in his quest, towing the weight of his supplies on a journey estimated to take four months. Swim to the Seaway is planned to be the subject of a documentary film or multi-part mini series.

Contributions to support Mentor Michigan in honor of Jim Dreyer’s Mighty Mac 50/50 may be made online at Dreyer’s website (www.SwimJimSwim.org).
 


Event Marketing Enterprises, Inc.
7671 Wilson Ave. SW
Byron Center, MI 49315

Contacts:

Jim Dreyer (616) 878-1650
eventmarketing@comcast.net

 Jack & Shelly McLain
(616) 540-0958 or
(616) 901-8133
teamdreyer@comcast.net

Roland & Mary Oosterhouse
(Beach clean up sponsor)
(231) 947-3630
rfifty@chartermi.net

Great Lakes Swimmer Announces Massive Finale
Two-Year Preservation Tour and Film Project Kicks Off With Earth Day Event

(Byron Center, Michigan) Ultra-marathon athlete Jim Dreyer announced today that in June of 2008, he plans to embark on an attempt to swim the entire length of the Great Lakes basin from Duluth, Minnesota, to Cape Vincent, New York, at the mouth of the St. Lawrence Seaway. Entitled Clear to the Seaway, this unprecedented event will likely serve as the grand finale of Dreyer’s Great Lakes series, and will cap a two-year project called the Great Lakes Preservation Tour. The tour will kick off with a 2007 Earth Day event in Traverse City, Michigan, on April 22nd. Dreyer’s 2007 and 2008 swimming journeys will be an effort to create awareness for Great Lakes environmental concerns, and will also be the subject of a feature-length documentary film or multi-part mini series produced by Vince Deur Productions, called Before the Autumn Gales. “The purpose of swimming clear to the seaway is to promote the dream of having clear beaches and clear water … clear to the seaway,” Dreyer said.

In his career Dreyer has already swum across all five Great Lakes and the length of Lake Michigan. “Swimming the length of the other four lakes in a single event would comprise swimming the entire length of the Great Lakes basin,” Dreyer said. “That is all there is left for me to do here. I’ve set records crossing all the lakes, crossing the largest one alone, and crossing a couple of them combined with Ironman-distance running and biking. Swimming the whole thing at once will be the ultimate finale.”

According to Dreyer’s 2008 plans, the approximate 1300-mile swim, estimated to take four months, will have him swimming 58 consecutive 20 to 25-mile stages alone while towing the weight of his supplies. The route, which includes swimming along the shorelines of six states and a Canadian province, also includes 35-mile and 29-mile open water crossings of Lake Huron and Saginaw Bay. If successful, Dreyer will eclipse the world distance record for a staged self-sufficient swim he set in 2003 swimming the length of Lake Michigan.

In addition to chronicling Dreyer’s 2008 journey through Lakes Superior, Huron, Erie, and Ontario, the film will also feature a number of soon-to-be-announced 2007 events Dreyer is planning in Lake Michigan, the only lake not part of his Clear to the Seaway route. “I am very excited about the film project,” Dreyer stated. “Not only will it be entertaining as an adventure film, it will also be educational from a historical perspective, as my swim will serve as the thread to weave together the many tales that tell the story of the Great Lakes. Most importantly, the film will deliver a strong environmental message that promotes the need and means for saving our planet’s largest freshwater resource.”

The April 22, 2007 Traverse City Earth Day event, entitled Keeping Traverse Grand, will kick off the tour and will serve as the event model for the many times Dreyer is planning to make landfall in swimming events over the next two years. After a short swim, Dreyer is planning to emerge from the 35-degree water of Lake Michigan’s Grand Travers Bay at Clinch Park along the Traverse City waterfront, where he will join volunteers in cleaning up the beach. “In conjunction with my swim, Shaklee Great Lakes, my nutritional sponsor, is heading up an effort to activate the Traverse City community in cleaning up the beach on Earth Day,” Dreyer said. “Provided we are able to secure corporate partnerships for the rest of the tour, I will continue to swim, and we will continue to film and clean up beaches in communities all around Lake Michigan in 2007, and along my route in the other four lakes in 2008. This is an opportunity for progressive ‘green’ companies to support a once-in-a-lifetime project that positively impacts our future, and effectively positions them as a major player in a new environmentally-responsible economy.” Volunteers interested in getting involved in the Traverse City beach clean up event are asked to bring their own trash bags. The beach clean-up begins at 1:00 p.m. at Clinch Park.

More information on the Great Lakes Preservation Tour and film project will be posted online at www.SwimJimSwim.org as it becomes available.

 

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